insights

by Noa Parag

Last week, search giant Google launched Instant, a new feature that seeks to change the search habits of hundreds of millions of users and to improve the way we find the information we are looking for. The new feature enables surfers to find results even while they type in their search terms, without having to hit the “Enter” button or click on “Search”. The search engine identifies the first letters typed into the search box, and displays relevant results pages in real time, that update as you type. The new interface is based on Google Suggest technology, that was developed at the Google Israel research and development center. This technology presents the surfer with optional suggestions for completing the search terms as they are being typed. Prof. Yossi Matias, director of Google’s Israel R&D Center, said, “We are glad of the opportunity to be part of the launch of Instant and to create a better and faster surfing experience for millions of surfers around the world.” http://www.globes.co.il/serveen/globes/docview.asp?did=1000588056&fid=1725

by Lisa Damast 

Israel is at the cutting edge of some of the best Internet technologies around. ISRAEL21c takes a look at the brightest new companies that are now revolutionizing the web; Answers.com, MediaMind, Incredmail, iMedix, Outbrain, Kaltura, Face.com. MyHeritage, FixYa, and Conduit. http://www.israel21c.org/201008178214/technology/israels-top-ten-technologies-that-are-transforming-the-web